Recognizing both the growing debate on whether the return on investment of a college degree is worth it or not along with the many obstacles that face at-risk students – underrepresented minorities, first-generation college students, and students on Pell grants – we employ a process to attract and retain at-risk students in the accounting program. Our three-pronged approach creates an environment in which the students are not only more informed about the accounting profession but better prepared to be successful once entering the profession. Our efforts proved to be successful, and more importantly, can be utilized and improved by other institutions to further increase the visibility and diversity of the accounting profession.
Rakow, K., and P. Schwer. 2021. Increasing Retention for At-Risk Students. The North American Accounting Studies 4 (1): 20-33.