Title
The Influence of Social Networking Sites on Participation in the 2012 Presidential Election
Document Type
Article
Publication Date
2013
Abstract
Social networking sites are gaining in popularity, and candidates for president have been getting more involved in these online platforms. In order to examine whether a presidential candidate’s presence on social networking sites influences people’s political participation, we conducted a survey asking users a series of questions related to their social networking involvement, political involvement, and political involvement on social networking sites, specifically with regard to the 2012 presidential election. Our results indicate that despite being politically minded, these users do not use Facebook for political reasons and a candidate’s online presence does not influence their decision on how to vote.
Version
The work available for download here is the publisher version.
Publication Title
Proceedings of the Fifteenth International Conference on Human-Computer Interaction
First Page
233
Last Page
239
Recommended Citation
Adler, R. F., & Adler, W. D. (2013, July). The influence of social networking sites on participation in the 2012 presidential election. In International Conference on Online Communities and Social Computing (pp. 233-239). Springer, Berlin, Heidelberg.